Media Attention Needed, Smart Framing Required
Media Attention Needed, Smart Framing Required
As a recent article, “Providing a Pandemic Safety Net, Nonprofits Need Their Own,” in The New York Times illustrates, the media are beginning to recognize and highlight the negative economic impact COVID-19 and the recession are having on the revenues of nonprofit organizations across the country. The July 24, 2020 article by Nicholas Kulish describes […]
New Video Builds Awareness for Human Services in Illinois
Last year, we told you about the success of National Reframing Initiative partner Illinois Partners for Human Service’s digital marketing campaign, “Our Shared Human Story” (OSHS). OSHS “is a campaign aimed at increasing awareness of the sector and changing public perception of human services.” Illinois Partners, a statewide coalition of over 800 human service organizations, […]
Expert Reframes Early Childhood Development
We love seeing reframing used in different contexts and venues. So we were delighted to read a September 26, 2019 Brookings Institution/Brown Center Chalkboard article by Dr. Dana Suskind, “What cutting-edge neuroscience tells us about early childhood development,” that uses framing techniques to broaden the conversation about research on language and brain development. Suskind is […]
Sector Leaders Leverage Reframing in Call for Universal Charitable Tax Deduction
Before the August Congressional recess, we thought it was a good time to share a nicely framed advocacy piece that you might wish to use during district visits with your Members. “Ensuring that Charitable Giving is Accessible to All Americans” asserts that all taxpayers should be eligible for the charitable tax deduction. The July 1, […]
The Annie E. Casey Foundation Maximizes Reframing Impact with Press Releases
As we noted in the last newsletter’s Spotlight, The Annie E. Casey Foundation (AECF) recently published its “2019 KIDS COUNT Data Book: State Trends in Child Well-Being” covering child health, education, family and community, and economic well-being indicators at the national and state levels. AECF “is devoted to developing a brighter future for millions of […]